Thursday, May 8, 2014

Final Designs

I did my design for Tomas Vaitkevicius' business, Lucky Roulette Casino.









Business Mission Statement

My company is a hookah bar called Up In Smoke. The company is a hookah bar looking to attract college students and young adults. I am the owner and CEO of this company. I want the look to be hip and modern, I believe this will help attract my target audience. The logo could also include (at the designer's discretion), a cloud of smoke. I plan to make money by charging customers to smoke the tobacco out of our hookahs. I do not want to sell tobacco at the shop. I don't need a mascot. I would just need a logo, a letterhead and business card, all with a similar theme that encapsulates the modern look I envision. I believe that my business will stand out from other hookah bars because of its hip and modern look, rather than the outdated hookah bars I've been to in the past.

Friday, April 25, 2014

Illustrator Project: Logo Redesign

Redesigned Logo for AAA



Logo Redesign

For my logo redesign, I decided to do the AAA logo. It is a very simple and somewhat boring logo, my hope is to give the logo a kickstart into the 21st century. My hope is to keep the logo recognizable, and in the red, white and blue colors, while still updating it.

Starbucks Hw

I understand the point this article about Starbucks is trying to make. After many years of having successful designs, the mermaid is now part of Starbucks, therefore it is recognizable as the Starbucks logo, without actually displaying the name. I believe this effect can only come after having a long-standing, well designed logo. Many logos have followed in this trend over the last few years, one that comes to mind is Pepsi. They changed from their traditional logo with the Pepsi name, to just the circular logo facing sideways. Making a logo switch like this can backfire as well, it only comes after years of perfecting a logo.

Thursday, March 13, 2014

Movie Poster Project

The title of my movie is "The Morning After". It's about a guy who forgets everything about himself after a long night of partying.

Movie Story

My movie is called Blackout. It's about a man who forgets everything about himself after a long night of partying. I am the main star of the movie, along with Ed Norton, who plays a friend, helping me get my memory back. The movie is a drama/comedy and is shot in black and white.